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Mr. Vivek Bhargava CEO

A digital marketing veteran with a two-decade experience, Vivek Bhargava is the Chief Executive Officer of DAN Performance Group, wherein he heads and is responsible for all the digital performance agencies of Dentsu Aegis Network. An early frontrunner in the digital revolution in India, Vivek believes that ‘digital’ is much more than a mere marketing medium, playing the role of a catalyst and multiplier across every aspect of business. He consults an impressive roster of clients and advises them on the most effective digital strategies for their brands. Prior to this, Vivek was the CEO at iProspect India, a part of the Dentsu Aegis Network. He has guided the Digital Advertising Strategies of companies such as MTV, Merrill Lynch, ICICI Bank, Reliance in both Indian and Gloabl Markets.

Vivek has donned the role of an investor in the reality television show The Vault . He is a TEDx speaker, A regular orator at global events such as ad:tech, SES, SMX, I-com and the Apex Digital conferences in India. Vivek has been awarded for his invaluable contribution to the digital marketing fraternity on several occasions, couple of the coveted recognitions being titled ‘Marketer of the Year’ and named one of the top 50 digital icons of India.

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