Blogs

In the past decade, we have seen a considerable increase in digital media usage to promote businesses. As a result, it is becoming increasingly difficult for brands to get visibility on the internet.  As more and more brands are tapping their luck into digital promotions, consumers are becoming more skeptical regarding the brands. As a […]

We all know that we live in the digital age, and our present & upcoming generation is and will be a digital generation. Before we step onto the discussion regarding the scope of digital marketing in India, we need to understand the basics of digital marketing, how it evolved, and the statistics! Digital marketing is […]

Whether you are the kind to register on all social platforms, as and when they appear, or the kind to steer clear from the goings-on on the social space – you cannot deny the impact social media platforms have made on the world. From writing testimonials and ‘scraps’ on each others’ walls on Orkut to […]

Have you ever lived a year that felt more like a decade? That’s what 2020 has been like. Even the Digital Marketing industry wasn’t spared. With innovation, launch, or direction, almost every month, 2020 was indeed the year of surprises & latest trends in digital marketing. Take, for example, these top Digital Marketing events – […]

It has been a year since the first case of Coronavirus, or Covid-19 was detected. And what a year it has been since then! No seer nor new-age Nostradamus could have foreseen the complete upheaval of normalcy the year pushed on us. The pandemic consequences have been plenty, and one need not be reminded of […]

How To Choose The Right Digital Marketing Course in India? It is no secret that digitization has taken over our lives. From smartphones to gadgets, appliances, and even smart cars, every aspect of our lives is slowly becoming more automated and digitized. In such a scenario, how can advertising be left behind? Unfortunately, if you […]